Brand urges Americans to rethink their daily brew for better health, less waste, and more energy
NEW YORK CITY, NY / ACCESS Newswire / September 8, 2025 / Javvy Coffee, the better-for-you coffee brand founded in 2020, is taking a stand for healthier, more efficient mornings. The company is encouraging people to re-examine what's in their cup and make small, practical changes that can have a big impact on their health and daily energy.
"Too many people don't realize how much sugar and junk they're drinking before 9 a.m.," says a member of Javvy Coffee's product team. "We designed our bagged Protein Coffee so you can fuel up fast without all the unnecessary additives."
The Problem with Morning Coffee Habits
Research shows 3 in 10 people skip breakfast entirely due to time constraints, while many others grab sugary lattes or flavored drinks that can pack 20-30 grams of sugar per serving. High sugar intake in the morning often leads to energy crashes, making it harder to stay productive throughout the day.
The Javvy Coffee team saw this problem firsthand. "We met customers who were starting their day with the equivalent of dessert in a cup," says a Javvy spokesperson. "They weren't getting the protein they needed, and they were wondering why they felt wiped out by 11 a.m."
The Bag Advantage
Javvy Coffee's bagged format is designed for convenience, portability, and sustainability. Unlike bulky bottles, the resealable bag lets customers use only what they need, cutting waste by up to 40% compared to single-serve options.
"The bag just fits better into real life," says a Javvy Coffee user who keeps one in both their gym bag and office drawer. "I can make my coffee in under a minute, anywhere. No wasted product, no wasted time."
Better-for-You by Design
Javvy Coffee's Protein Coffee is formulated with no added sugar, no artificial sweeteners, and no stevia. It delivers caffeine for alertness and protein for sustained energy-helping people stay focused and fuller for longer.
According to industry data, coffee boosts alertness by up to 75%, and protein can keep you feeling satisfied 50% longer than carbs alone. Javvy's product combines these benefits in a format designed for modern, on-the-go lifestyles.
"We tested six natural flavor profiles before we landed on the one that works," says Javvy's product team. "No weird aftertaste, no compromises. Just a coffee you can feel good about."
What You Can Do Right Now
Javvy Coffee is encouraging everyone to take small steps toward a smarter morning routine-whether they use Javvy or not.
Here's how to start:
Read the label on your current coffee or breakfast drink. Look for sugar and additives.
Add protein to your morning-whether through coffee, yogurt, or eggs-to help energy last.
Reduce waste by choosing formats that let you portion your servings.
Prep ahead the night before so you're not skipping breakfast.
"These are changes anyone can make," says the Javvy team. "If you want to go further, try a product that gives you both protein and caffeine in one easy step."
About Javvy Coffee
Founded in 2020 by Justin Kemperman and Brandon Monaghan, Javvy Coffee was created to give people a better-for-you alternative to iced coffee. Their products include Coffee Concentrate, Protein Coffee, and Collagen Creamer, each made with naturally derived ingredients and designed for convenience, customization, and taste.
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Contact: info@javvycoffee.com
For more information, visit javvycoffee.com.
Call to Action:
Rethink your morning brew. Read your labels. Reduce the sugar. Add the protein. Whether it's Javvy or not, make your first cup count.
SOURCE: Javvy Coffee
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