Articles from FullStory

The behavioral tech company continues to drive customer and partner growth, welcomes new CFO, and celebrates its fifth consecutive year on Inc. 5000 list

Businesses are losing customers to confusion and broken pages, as Fullstory research reveals mobile error clicks rose 667% YoY

Experienced financial leader to drive strategic growth and scale Fullstory’s operations as the company continues its momentum in transforming customer and employee digital experiences

Fullstory’s behavioral data now available anywhere in the enterprise ecosystem

Fullstory’s enterprise accounts continue to be fastest-growing customer segment, with double-digit growth for 14 consecutive quarters

Fullstory’s research shows 41% of executives use AI only as a supporting tool for delivering personalized shopping experiences

Fullstory achieves ISO/IEC 42001 Certification for Its Behavioral Data Analytics Platform

Fullstory sees double-digit customer growth upmarket and significant traction with its behavioral data solution

ATLANTA, Aug. 13, 2024 (GLOBE NEWSWIRE) -- Fullstory, a leading behavioral data company, today announced that Claire Fang has joined the company as its chief product and technology officer. Fang, who has over two decades of product leadership experience, most recently served as chief product officer at SeekOut. In her new role, she will be responsible for setting the strategic product direction and leading product, design, and engineering teams.

Fullstory, a leading behavioral data company, today launched Data Direct, a new solution that syncs clean, structured, AI-ready behavioral data to a company’s destination of choice. The solution will allow teams to activate their web and mobile sentiment signals (e.g., digital movements, intentions, interactions, patterns, etc.) to transform how they engage with customers and improve the bottom line. For the first time, high-quality and comprehensive behavioral data is available as a direct, standalone source that can be easily paired with AI, opening up new possibilities for businesses, including better personalization, forecasting, and modeling.

Fullstory today announced that it has named Jason Wolf as president. A seasoned technology executive, Wolf has previously served as Chief Revenue Officer (CRO) at Ping Identity and SAP Intelligent Spend Management. In his new role at Fullstory, he will lead the strategic growth and expansion strategy as technology leaders increasingly turn to behavioral data to create better products and experiences that win loyal customers for life.

FullStory today announced it was named to the Deloitte Technology Fast 500™, a ranking of the fastest-growing technology, media, telecommunications, life sciences, fintech, and energy tech companies in North America, now in its 29th year. This marks the fifth consecutive year that FullStory has made the prestigious list.

While nearly three-quarters (73%) of DX professionals say their organization has a clear, consistent strategy for digital experience, a majority still rely on guesswork and gut feeling to make critical digital decisions - and 58% believe they are lagging competitors in the use of AI in digital experience optimization. That’s according to a new report on digital expectations and realities from DX data and insights platform FullStory.

FullStory, the leading digital experience (DX) and data platform, today unveiled a suite of product enhancements at its Spark London conference. Powered by FullStory’s patented privacy-first Data Engine, the new capabilities proactively guide and align individuals and teams around the actionable insights needed to make vital business decisions with complete confidence.

FullStory, a leading digital experience and data platform, today announced the appointment of Lindsay Bayuk as Chief Marketing Officer. Bayuk brings nearly 15 years of marketing and technology experience to the FullStory leadership team. Most recently, she served as CMO at Pluralsight, where she was instrumental in creating their enterprise expansion strategy and category leadership position.

FullStory, a leading digital experience intelligence (DXI) platform, today announced an extension of its strategic partnership with Google Cloud to bring groundbreaking generative AI solutions to joint customers around the globe. Through this expanded alliance, FullStory will offer new ways for customers to leverage its patented codeless approach to operational session replay to deliver superior digital experiences and automate AI-delivered experiences at scale.

Summer travel is set to explode, with 85% of adults planning to travel this summer, up 5% from last year’s post-pandemic high. As millions of Americans head online to research and book their summer travel, FullStory today released the results of a consumer survey that examines the digital preferences and behaviors of U.S. consumers.

FullStory, the leader in digital experience intelligence (DXI), today announced that P.F. Chang’s has selected the FullStory DXI platform to support an outstanding experience for every customer, everywhere they engage online.

FullStory, the leader in digital experience intelligence (DXI), today announced the launch of tabbed browsing visibility within Session Replay. Now brands using FullStory can easily and accurately view the modern customer journey on their own digital properties as users open, close, and switch between new tabs across web and mobile experiences. For the first time, brands can operate with a complete, continuous view of how users actually browse and behave to identify new ways to optimize the user experience and evaluate the impact of changes with full context.

FullStory, the leader in digital experience intelligence (DXI),today announced that LexisNexis Legal & Professional®, a leading global provider of information and analytics, has selected the FullStory DXI platform to help provide the best possible digital products and experiences to its customers.

FullStory, the leader in digital experience intelligence (DXI), today announced that Mouser Electronics, Inc., the industry's leading New Product Introduction (NPI) distributor with the widest selection of semiconductors and electronic components, has selected the FullStory DXI platform to help provide the best possible digital products and experiences to its customers.

When it comes to digital transactions, Americans are loyal to the experience, not necessarily the brand. New research reveals that 40% of U.S. consumers say they don’t care where they buy from “as long as it works,” making a great digital experience more important than ever for brands to remain competitive in uncertain economic times.