Articles from Ketch

Ketch, the AI Privacy Company, today announced the general availability release of Ketch Opt-Out Sync, a major extension of the company’s Identity Sync framework. Opt-Out Sync gives businesses an automated way to enforce consumer “Do Not Sell or Share” choices across every device, browser, and system where personal data is used.

Ketch, the Data Permissioning Platform for privacy-safe data activation, today announced that it has been recognized by Snowflake, the AI Data Cloud company, as “One to Watch” in The Modern Marketing Data Stack 2026: How Marketers Become Agents of Change in an AI-Driven World. Ketch was identified in the Privacy & Consent category for supporting first party data strategies with access to permissioned, privacy-safe data.

Ketch, a Data Permissioning Platform for privacy operations and data activation, today announced the availability of new compliance solutions for age-gating and video consent, powered by the company’s Progressive Consent technology.

Ketch, the Data Permissioning Platform for privacy operations and data activation, today announced it has been named a Grid Leader by G2, the world’s largest and most trusted software marketplace, in its Summer 2025 Reports.

Ketch, the Data Permissioning Platform for privacy operations and data activation, today announced the release of its Privacy 360 Analytics Suite, giving businesses a powerful solution to track and prove how they honor consumer privacy choices as regulatory scrutiny intensifies.

Ketch, the Data Permissioning Platform for privacy operations and data activation, today launched Data Sentry, the industry’s first frontend data map for detecting website privacy risks. Designed for privacy and security teams, Data Sentry provides real-time visibility into website data flows—pinpointing hidden vulnerabilities before they lead to lawsuits or regulatory action.

Ketch, a Data Permissioning Platform for privacy operations and data activation, today announced the launch of Ketch Progressive Consent, a breakthrough solution that weaves privacy choices into digital consumer experiences, revolutionizing how brands collect preferences and build first-party data assets.

Ketch, a Data Permissioning Platform for privacy operations and data activation, today announced the launch of Ketch Switch, a purpose-built software tool that enables enterprises to transition from OneTrust to Ketch's modern privacy platform.

Ketch, a Data Permissioning Platform for privacy operations and data activation, today announced the publication of "Dirty Data, Broken AI: The Hidden Threat Derailing Your Competitive Edge." The research sheds light on a critical risk facing businesses leveraging artificial intelligence (AI): the pervasive issue of "dirty data" and its potential to derail AI-driven growth strategies.

Ketch, a Data Permissioning Platform for privacy operations and data mobilization, today announced the launch of enhanced data map product features to improve data visibility, governance, and activation.

Ketch, a Data Permissioning Platform for privacy operations and data activation, today announced the launch of the Ketch Partner Program, a strategic initiative to empower consulting firms, technology providers, law firms, and marketing agencies with a new generation of privacy and data activation solutions.

Ketch, a Data Permissioning Platform for privacy-safe and consumer-centric data activation, today announced that it has been recognized as ‘One to Watch’ in the Consent Management category in The Modern Marketing Data Stack 2025: How Leading Marketers Are Thriving In a World Redefined By AI, Privacy and Data Gravity executed and launched by Snowflake, the AI Data Cloud company.

Ketch, a Data Permissioning Platform for privacy operations and data activation, today announced the launch of Third Party Risk Intelligence, a new suite of diagnostics and management tools for brands to manage how third party vendors collect data across digital properties.

Ketch, a Data Permissioning Platform for privacy-safe and consumer-centric data activation, today announced the launch of its groundbreaking product suite for digital media brands.

Ketch, a Data Permissioning Platform for privacy operations and data mobilization, today announced the general availability launch of its No-Code Rights Automation product, designed to make it easy for non-technical teams to comply with consumer requests for data deletion and access. This includes the full business process from receiving the consumer request, to pulling data from business systems and apps, to returning results to the consumer, all configurable without any technical skills.

Ketch, a Data Permissioning Platform for privacy operations and data mobilization, today announced the launch of its next-generation Privacy Experiences.

Ketch, the Trust by Design Platform for programmatic privacy and data stewardship, today announced the release of a groundbreaking study, The Person Behind the Data: People Weigh in on How Companies Handle Their Data. This report, by IPG Mediabrands’ investment and intelligence company, MAGNA, shows that consumers are very much aware of data privacy issues, and judge brands based on them. The research was completed by MAGNA Media Trials, MAGNA’s industry-leading proprietary research offering.

Ketch, the next generation data control platform for privacy, governance and security, today announced its partnership with Snowflake, the Data Cloud Company, and that it has become a Snowflake Accelerated Governance Partner. The partnership and product integrations empower mutual customers to do more with their data, while the designation recognizes Ketch’s innovations in data governance, and its unique approach to programmatic privacy.

Ketch, the next generation data control platform for privacy, governance and security, named a Gartner® Cool Vendor in Privacy[1]. Ketch provides granular control over protected consumer data, including data discovery and classification. Ketch also offers end-to-end privacy automation including data subject rights (DSR) fulfillment — ensuring people’s privacy preferences are fully honored across data ecosystems.

Ketch, the next generation data control platform for privacy, governance and security, today announced it has formed a strategic partnership with SafeGuard Privacy. SafeGuard Privacy offers the world’s only platform for managing privacy compliance internally, as well as managing it across a company’s network of vendors. Through this partnership, the two companies will offer an end-to-end solution for Programmatic Privacy™ and program management.

Ketch, the next generation data control platform for privacy, governance and security, today announced it has closed on a Series A1 funding round, raising $20 million. This is a follow-up to a series A funding round that closed in March of this year, bringing the total of its series A investment to a significant $43 million.

Prestige Consumer Healthcare (PCH) chooses Ketch to empower their privacy initiatives. Ketch nimbly implements global privacy requirements in real-time.

Ketch, the next generation data privacy and governance platform announced the appointment of Alysa Hutnik as Chief Privacy and Data Security Advisor, Jim Wangler as the company’s Head of Revenue, and Michele Davolos as the company’s Head of Product Marketing.

Ketch, the next generation data control platform for privacy, governance and security, is offering free solutions to help businesses struggling to comply with privacy regulations.